The following destinations of interest are all within a 1 hour drive

• Barolo/Barbaresco/Alba: Excellent Wineries & artisan food http://www.langhevini.it/en/default.asp
• Bra: Home of Slow Food Movement, Annual Cheese Festival
http://www.slowfood.com/
http://en.wikipedia.org/wiki/Slow_Food
• Genova: Historical Harbor, home of the original Ligurian Pesto
• Milano: Fashion & Brera Districts, La Scala Opera Theatre
• Torino:  Historical City Center,  Royal Residences & Eataly
• Portofino: the pearl of the Italian Riviera
• Historical Thermal Baths: Aqui Terme
• Culinary: Excellent Piemonte food at local Michelin Star restaurants
• Serravalle Scrivia Fashion Outlet
• Natural Park in Rocchetta Tanaro: Founded by Mario Incisa della Rocchetta, creator of Sassicaia